YouTube Social Media Strategist

Full Time
Pembroke Pines FL
Posted 2 months ago

About Bang Energy

Bang Energy Performance Beverages and Sports Nutrition has been producing epic innovations for over 29 years. Our sports nutrition and beverage innovations are backed by 30+ double-blind placebo-controlled Gold Standard University studies, and our marketing and distribution has been featured by several media outlets, including Forbes and Wells Fargo. We are hiring highly creative, energetic professionals to join our high-performing organization and help us execute against our vision to expand our cutting-edge health promoting beverages and sports nutrition products worldwide.

Responsibilities

  • Shape and execute an overall YouTube channel video content strategy for the company
  • Lead the development of a YouTube content calendar and regular publishing schedule
  • Partner with video teams to plan and optimize schedules across YouTube channel
  • Utilize a YouTube SEO strategy
  • Perform extensive research and analysis on consumer thoughts and trends
  • Join and guide regular editorial discussion of video strategy, recommendations, programming, and workflow
  • Inform and advise on the overall company video strategy by analyzing YouTube analytics
  • Ensure plans and programs adhere to overall strategy and objectives
  • Collaborate with various teams on implementing video strategy
  • Identify creative opportunities to create social-forward content that will excite and engage audience

Requirements

  • Bachelor’s degree in Marketing, Communications, Media, or a related field
  • 3+ years of social media strategist experience, ideally YouTube strategy
  • Strong working knowledge of YouTube optimization best practices and analytics
  • Strong understanding of the best practices for utilizing YouTube SEO
  • Understanding of digital video and how audiences watch and engage with it across many platforms
  • Familiarity with YouTube features including stories, live streaming, long-form video
  • Recommended knowledge of YouTube SEO tools like TubeBuddy and VidIQ
  • Passion for Bang Energy’s brand and product line
  • Knowledge of marketing principles and social media strategy
  • Creative thinking to constantly come up with engaging ideas
  • Ability to master the brand voice, specific to each piece
  • Ability to quickly make decisions under pressure and determine best responses to posts
  • Ability to work on multiple projects and brands at once and collaborate effectively to bring ideas to life
  • Knowledge of Microsoft Office and Dropbox
  • Adaptable and quick to learn new processes and tools and a “whatever it takes” attitude
  • Track record of performance meeting targets and objectives
  • Self-directed, goal-oriented and flexible, enjoying working in a fast-paced and at times challenging environment
  • Ability to work cross-functionally and with a wide range of employees with different skill sets
  • Strong organizational, interpersonal, and communication skills (written and verbal).
  • Outgoing, personable, and a “team-player.”

Job Type:Full-time overtime as needed.

Job Features

Job CategoryMarketing

Apply Online

A valid email address is required.
A valid phone number is required.